Careers

About FOREVER

At Forever®, we help families and individuals save, organize, and share their precious memories – for generations. As the world’s first and only permanent, complete, and trusted memory-keeping platform in the Cloud, we provide a unique, end-to-end solution to digitize, back-up, share, and permanently store personal and family memories. We’re on a mission to build a company that serves people and families for generations.

Founded in 2012, we are a growth-stage company that is scaling fast, investing in innovation, and expanding our reach. This is a rare opportunity to join a purpose-driven team that uses cutting-edge technology to serve people with deep emotional impact.

About the Role

FOREVER® is looking for a Manager of Performance & Strategic Marketing to lead the execution of growth marketing initiatives and full-funnel performance campaigns. Reporting to our Director of Marketing and working closely with our CEO, this role is ideal for a hands-on marketer who thrives on creative problem-solving and data-based decision-making. You'll play a key role in driving user acquisition, conversion, and retention while contributing to broader go-to-market strategy.

Key Responsibilities

Performance Marketing Execution

• Plan, launch, and optimize performance marketing campaigns across paid channels including Google, Meta, YouTube, and others.
• Manage and refine acquisition funnels and customer journeys to maximize ROI and minimize CAC.
• Analyze campaign data to derive insights, report on performance, and adjust strategies in real time.
• Collaborate with the creative team to develop ad content and landing pages that convert.

Influencer & Partner Marketing

• Develop and manage influencer marketing programs, from outreach and relationship building to content collaboration and campaign tracking.
• Identify, vet, and coordinate with influencers and brand advocates who align with FOREVER’s mission and audience.
• Monitor performance, negotiate agreements, and ensure influencer campaigns support acquisition and engagement goals.

Strategic Marketing Support

• Support our Director of Marketing, VP of Product Management, and CEO in shaping go-to-market strategies for product launches, promotions, and seasonal campaigns.
• Contribute to long-term growth planning by identifying customer trends, segmentation opportunities, and market insights.
• Help bridge brand and performance efforts to ensure messaging consistency and customer resonance.
• Assist in budget tracking, forecasting, and reporting to ensure resource efficiency.
• Assist in meeting or exceeding revenue growth targets for the company.

Collaboration & Team Contribution

• Work closely with cross-functional teams including Product, Sales, Client Care, and Creative.
• Manage external vendors or contractors as needed (e.g., digital agencies, freelancers).
• Stay up to date on digital marketing trends, platform updates, and best practices to drive innovation.
• Stay up to date on broader strategic marketing trends involving AI, content marketing, influencer marketing, etc. to ensure the company becomes and remains a leading marketing organization.

You’ll Thrive at FOREVER® If You…

• Care deeply about helping people preserve and share their precious memories and stories.
• Are results-oriented, data-savvy, and proactive in solving challenges.
• Enjoy working with people and are a positive member of a mission-oriented, dedicated team.
• Want to grow your management and leadership skills in a high-impact role with a growing company.
• Appreciate a balance of strategic thinking and tactical execution.

What You’ll Love About Working at Forever®:

• Mission-driven culture with meaningful impact on families around the world.
• Direct collaboration with senior leadership and our CEO.
• A high-ownership, critical role in a growth-stage tech company.
• Competitive salary, benefits, opportunities for advancement, and potential for equity participation.
• A collaborative, values-driven team based in Pittsburgh.

Location: Pittsburgh, Pennsylvania (On-site with some flexibility)

Qualifications

• Undergraduate degree required; MBA or other advanced degree is a plus.
• 3–6 years of hands-on experience in performance marketing, growth marketing, or digital acquisition, preferably in a B2C or consumer tech environment.
• Proficient in managing paid media platforms (Google Ads, Meta Ads, YouTube), email marketing tools and analytics tools.
• Strong analytical mindset with the ability to turn data into actionable insights.
• Excellent project management and communication skills.
• Comfortable working in a fast-paced, collaborative, and mission-driven environment.

To Apply:

Fill in your information, add your resume, and click START APPLICATION. On the following application page, please add a cover letter with a brief statement on why you’re excited about this opportunity.